Keeping in mind its core focus towards delivering true powers of mobility in the hands of “Power Professionals” BlackBerry is looking forward to working closely with its application partner ecosystem in India.
With its latest smartphone in the form of BlackBerry Passport, the company is targeting professionals working in segments such as financial services, law, pharmaceuticals, accounting and sales.
“At present, we are working with 40 such application partners or Independent Software Vendors (ISVs) in India and we are looking forward to further strengthening this ecosystem here. These are our partners who are not only developing applications for us but also driving products and services for our customers,” explained, Annie Mathew, Head of Alliances, India, Research in Motion India Pvt Ltd.
When asked about how BlackBerry can specifically help organizations with offshore development center (ODC) working environments, Annie said that BlackBerry’s core competencies towards taking care of security aspects for such requirement, makes it the preferred choice for such environments.
“ODC is a big focus area for us and as we are very strong on handling security aspect of communications, it becomes easy for organizations to adopt BlackBerry. For instance, our customers were looking for enhanced security features such as automatically turning off camera functionality when working inside a ODC and we can provide this and much more to our customers,” she added.
Working closely with one of its application partner in India, UST Global, BlackBerry has also unveiled Telemedicine Application for Mobile Devices in Collaboration with Dr. Balabhai Nanavati Hospital (BNH) Telemedicine Centre.