By Zia Askari
What seemed like an ideal launch for Apple, is turning out to be an uphill task, this is how it looks, at least by the way things are turning against Apple’s recently launched iPhone 6, iPhone 6 Plus and an update (iOS 8.0.1) in its 17th September, 2014 launched iOS. There are reports of bending iPhone, disappearing keyboards and accidental selfies.
Exhibiting responsibility and agility, Apple, has quickly acknowledged problems and withdrew the software update while offering an apology to users who were not able to make calls from their new iPhones once they installed iOS 8.0.1 — which was intended to patch software bugs.
As fast as the impact of this update is concerned, it is only limited to the new iPhone 6 and iPhone 6 Plus smartphones users who opted to install the iOS update soon after it was available. Apple was quick to acknowledge the problems with iOS 8.0.1, and withdrew the update.
There are a number of iPhone 6 and iPhone 6 Plus users who have complained about the phones bending inside their pockets when kept for long durations. Even though there is no official communication from Apple on this, it is likely to replace any ‘bent iPhones’.
Even though, it is true that all new product launches come with their share of glitches, but Apple enjoys more of a cult status rather than just a global brand. As a result, the customer expectations are often too high on quality.
The launch of iPhone 6 and iPhone 6 Plus is widely seen as Apple’s one of the most highly anticipated rollouts in recent times, and the first major new product launch since the death of global tech icon, Steve Jobs.
The latest version of the iOS mobile operating system was unveiled on 17th Sep. however, soon after iOS 8’s launch, customers started complaining about a variety of issues — including some cases of disappearing keyboards and accidental “selfies.”
As far as India is concerned, sources close to the industry and key channel partners confirm that Apple is likely to launch its iPhone 6 and iPhone 6 Plus in the month of October 2014, to coincide with the festive season in the country, however the company would be required to re-stabilize its hardware, before launching it in a large market like India.