Wipro Wins Cloud Services Contract from DEN Networks


Wipro Limited, a Global Information Technology, Consulting, and Outsourcing company, has announced a strategic partnership with DEN Networks Limited, an Indian cable distribution company, to revolutionise customer experience for the Cable and Broadband businesses of DEN networks. The alliance will help in accelerating DEN Networks’ evolution from being a B2B organisation, to a B2C organisation.

The strategic partnership is aimed at empowering DEN Networks’ customers with seamless connectivity and integration. Through this decade-long alliance, DEN Networks will be able to provide its Customers, Local Cable Operators (LCOs) and Partners with real time efficient services, thereby ensuring continuous engagement and zero downtime.

The initiative will also help DEN Networks to streamline the deployment of its next generation services and provide quicker service activation, accurate rating and billing, and excellent customer service.

This agreement will allow DEN Networks to offer SMS and BSS user friendly solutions that will allow cable operators to deliver more personalized and sophisticated services to cable and broadband subscribers at sharply improved delivery time.

Commenting on the partnership, Soumitro Ghosh, Chief Executive, Wipro Infotech said, “We are delighted to be chosen as a strategic partner for DEN. Wipro will leverage its extensive experience in business and technology transformation, combined with platform-driven integrated delivery of IT to ensure we deliver a robust, flexible and scalable infrastructure to help DEN do business better.”

Anil K. Jain, Sr. Vice President & Business Head- Global Communications, Wipro Ltd said, “This partnership will enable both the companies to meet the changing needs of the customer, providing them with more choices and market solutions, using a blend of onboard and cloud-based distributed analytics. Our user-centric architecture and expertise in the broadband & cable space will help DEN Networks engage with customers at a deeper level.”

M. G. Azhar, COO, DEN Networks said, “As the industry continuously evolves, it is imperative to drive innovations for an enhanced customer experience. This initiative will help us connect better with our customers, and meet operators’ demand for quicker and accurate dissemination of a variety of services, thereby driving increased loyalty, adoption and efficiency. We are looking at automating our backend processes as a part of this deal, to provide a seamless subscriber experience and build customer loyalty.”

The cloud based platform will use a highly extendible patented model that consolidates all subscriber, product, service and infrastructure based operational data, allowing operators to reliably and rapidly create and manage a wider range of residential and business products that deliver increased operational efficiency and a greater user experience.