Vodafone Launches ‘FLEX’ – pre-paid offering for customers in India

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Vodafone has launched Vodafone FLEX, a new concept for Prepaid customers that comes with no pre-fixed quotas for Voice, Data or SMS.

This new concept, gives power to each individual customer to use as per his/her preference and needs, Flex for voice, data, roaming or SMS – all with just a single recharge.

Launching this new, revolutionary concept, Sandeep Kataria, Director – Commercial, Vodafone India, said,“Vodafone has always been at the forefront of innovation. With Vodafone FLEX, we aim to revolutionaise the pre-paid world by addressing the needs of the customers. 90% of customers prefer to use prepaid and Vodafone FLEX has been specially designed with the singular objective of making the user experience of the hundreds of million prepaid customers simpler, richer and more enjoyable. It gives prepaid customers total control with the flexibility to use their Flex as per their individual choice and usage style – more for voice or more for data – offering greater value for money.”

Developed following extensive research and after gaining insights into the preparid customers usage, preferences and evolving needs, Vodafone FLEX goes much beyond a conventional pre-paid tariff plan. Vodafone FLEX customers can carry forward their unused Flex, keep a tab on their exact usage, and enjoy savings of up to 25%, all this with a single recharge valid for 28 days.

“Vodafone FLEX provides a novel breakthrough from the conventional way in which customers currently use and manage their various mobile plans for voice and data. Eliminating the need for managing multiple recharges or validities, Vodafone FLEX gives ready access to talktime, data, SMS and roaming – all with just a single recharge”, said Arvind Nevatia, National Head Consumer Marketing, Vodafone India.

 


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