Vivo Bets on India’s Festive Season, Unveils Y Series Smartphones


Targeting the upcoming festive season in India, Vivo has introduced its signature smartphone models Y27L, Y31 and Y15S by rolling out its Y series.

These models come packed with unique features are now available pan India within the price range of Rs. 6000 to Rs. 13,000. The Y series models have been launched ahead of festive season aiming to elevate the festive euphoria among customers.


The premium model Y27L with the slogan ‘Style comes with Speed’’ has been specially designed for the energetic and enthusiastic youth keeping in mind impressive design and a 24 × 7 seamless connectivity.

The 4G enabled model comes packed with dynamic features, superior quality camera, high fidelity sound and unbeatable battery performance within an accessible price point of 12,980 INR.

To delight the customers during this festive season, vivo is also providing one year extended warranty on all major models across India, giving totally two years of security for customer. In addition to this, vivo customers are entitled to aesthetically designed selfie sticks to capture the vivo moments of the festive season along with surprise gifts on all the major models.

Commenting on the launch, Alex Feng, CEO of vivo Smart Phone India said, “We are pleased to announce the launch of Y27L and Y31 models in the affordable price segment for Indian audience. We endeavour to bring happiness for our smartphone lovers who are looking for unbeatable proposition, dynamic features and stylish design at an invincible price range, in the festive season. Along with the next generation handsets, comes our commitment towards precision and quality for all our products across India.”

Y27L Combines Technology and Beauty:

Y27L incorporates cutting edge technology with a beautiful design. The perfect example of craftsmanship is engineered to facilitate a superior quality experience to its energetic tech savvy youth. With a stylishly curved super slim body, the handset is available in two sophisticated colours: Silver and Blue.

Precise engineering to imbibe high-spirit:

This Y27L smart phone with a display of 4.7 inches supports 4G LTE Network. It comprises of premium material and carries Hi-Fi chipset DAC AK4375. It can play tunes with more than 105dB S/N and less than -95dB sound distortion allowing customers to enjoy high quality and high fidelity tunes.

Speed and performance:

Y27L has been designed exclusively to complement the energy, enthusiasm and passion of Indian youth. Y27L is equipped with the trademark features of vivo like Smart Wake and Super Screenshots.

To ensure the best moments get captured with vivid colours and contrast, Y27L has 8MP rear camera and 5MP front camera. This 4G handset with a user-interface of unique Funtouch 2.0 Operating System with Qualcomm Snapdragon 64-bit Quad-Core Processor ensures stay connected on the go with unlimited downloads and surfing.

In the mid-segment category, this device has the highest long-lasting 2260 mAh battery with Battery Stamina Mode that keeps the smart phone going for much longer.

1 GB RAM and 16GB ROM facilitates a faster and smoother multi-tasking experience to the users.