Unlimited Data: Deutsche Telekom Rolls out Surfing without data limits in Germany

Deutsche Telekom

Only available in the best network: in Bonn, Deutsche Telekom is presenting the new mobile phone tariff with unlimited data volume for the German market. MagentaMobil XL thereby takes the existing range of tariffs to infinity. Also new is the entry tariff is MagentaMobil XS.

New unlimited offer underscores trust in the best network

The new MagentaMobil XL tariff provides, for the first time, Deutsche Telekom customers with unlimited mobile high-speed data volume, at a monthly price of 79.95 euros. Also included is 23 GB for EU wroaming. With the new tariff, Deutsche Telekom responds to growing customer demands for more data volume and absolute peace of mind when using the mobile internet.

MagentaMobil XL from Deutsche Telekom is unique in the German market to date. “With this genuine unlimited mobile phone wflat rate, we prove our trust in Germany’s best and multiple award-winning network – and that is Magenta!”, says Dirk Wössner, board member for Germany. “Our clear message to the market: the future is digital and mobile. The new w5G communication standard will also create many new possibilities for connectivity. And here, as an innovation leader, Deutsche Telekom is already playing a decisive role today.”

Response to user behavior: continuation of the StreamOn success story

“Our new MagentaMobil XL tariff is the rational continuation of our unlimited strategy and the logical step to take following the launch of StreamOn for which we already have attracted more than a million active users in under one year,” explains Michael Hagspihl, Director of Consumers at Telekom Deutschland. “This user behavior as well as generally increasing data usage makes obvious what many customers desire: absolute peace of mind for all frequent callers, intensive streamers and continuous surfers. MagentaMobil XL addresses these needs and rounds off our mobile phone tariff portfolio at the top end.”

For quality conscious customers with low data volume requirements, the new MagentaMobil XS entry tariff can now be had for 19.95 euros monthly including 750 MB of data and a telephone and SMS wflat rate. Both tariffs are also available in versions together with attractive smartphones.

From March 6, Deutsche Telekom is accompanying the communication of the new tariffs online and on TV with a high-reach advertising campaign. Directed by the duo Wolf & Lamm, the advertising spot was produced by Tony Petersen Film and the special effects experts of The Machine Shop in London.