Tango Telecom, a provider·of Data Monetisation Solutions for evolving mobile networks, has launched its Digital Content Charging solution·targeted for the·operator community.
The solution enables subscribers to securely purchase apps, digital content and 3rd party services from their devices and charge them in real-time to their prepaid balances or to their postpaid bills. Digital Content Charging is a key use case of the Tango Telecom Data Retail Engine (Tango DRE).
This highly innovative solution enables the quick, easy and secure purchase of games, movies, music, eBooks and other third party services. Tango Telecom's highly scalable and agile solution offers advanced rating and settlement features, enables the quick adaptation of networks and eliminates the challenges of 3rd party vendor management, revenue leakage and fraud windows.
The solution unleashes a powerful new revenue stream by driving a significant increase in the demand for digital content as it removes the need to own a credit/debit card or to register personal details with unknown merchants.
'Our solution delivers the simplicity and security required for operators to quickly unleash the potential of the mobile payments and dramatically improve their revenues and their subscribers' quality of experience. The power of one-click purchasing has endless opportunities such as allowing subscribers to use their balances to pay for digital content and other 3rd party services such as parking tickets, petrol and groceries and airline tickets. We place the operator firmly at the centre of the mobile payment value chain and allow them to successfully monetise the demand for content and services. We look forward to the roll out of other advanced use cases such as Subsidised Data Access and Dynamic Pricing powered by our market leading Tango DRE,' explains Mayoor Mahendra, CCO, Tango Telecom.



