Topic: Sashi Shankar
How Mahindra Comviva’ iECON is driving contextual marketing for India’s Idea Cellular
Idea Cellular,·a wireless operator in India has successful transitioned to embrace contextual marketing from segmented mass marketing campaigns supported by Mahindra Comviva' Interactive End-of-Call...
Idea enables National MNP Services in India
Idea Cellular, has enabled its network to roll out the DoT mandated National MNP services for mobile users across the country.This will enable people...
