Topic: Idea Cellular
How Mahindra Comviva’ iECON is driving contextual marketing for India’s Idea Cellular
Idea Cellular,·a wireless operator in India has successful transitioned to embrace contextual marketing from segmented mass marketing campaigns supported by Mahindra Comviva' Interactive End-of-Call...
Indian Telcos Demand Uniform Guidelines on Telecom Towers to Curb Call Drop Challenge
Keeping in mind the ongoing call drop challenge being faced by a number of telecom operators in India, leading telecom companies led by their...
