OPPO, is expanding its product portfolio in India with the launch of its latest smartphone OPPO A31. Priced at ₹11,490/- for the 4GB+64GB variant and ₹13,990/- for the 6GB+128GB variant, OPPO A31 aims to offer customers a larger than life smartphone experience with its lightweight design and powerful features.
To provide users the best smartphone experience in its price segment, OPPO A31 comes with a powerful combination of 4GB+64GB and 6GB+128GB which is expandable up to 256GB.
It comes equipped with a 12MP triple rear camera set-up (with Macro and Portrait mode) and an 8MP front camera to capture picture-perfect selfies. Under OPPO A31’s lightweight body comes a powerful 4230 mAh battery, which delivers a long battery life.
OPPO A31 runs on ColorOS 6.1.2 and offers a smooth and convenient everyday experience to the consumers. Secured by Corning Gorilla® Glass 3, OPPO A31 is an ultimate lightweight powerhouse smartphone.
Commenting on this launch, Sumit Walia, Vice President Product and Marketing, OPPO India, said, “At OPPO, we have always developed technology keeping consumers at the core of our innovation strategy. As a consumer focused brand, we aim at offering our consumers the latest technologies across price segments. OPPO A31 will further bolster our efforts to provide consumers the best smartphone experience at a compelling price. The success of the A series showcases our consistent efforts in delivering technologically superior smartphones encased in an elegant design. We have received a great response from our consumers for our previous A-series products and hope to continue the growth momentum with the launch of OPPO A31.”
A bigger and smarter experience
OPPO A31 comes in two storage variants of 4GB RAM+64GB ROM and 6GB RAM+128GB ROM, combined with the MediaTek P35 Octa-Core Processor. This ensures a seamless smartphone experience. Users can play games and multitask with ease. Along with these features, the device runs on ColorOS6.1.2 (Based on Android 9) thereby ensuring an intelligent system experience. OPPO A31 supports smart features like navigation gestures, smart assistant, music party and cycling mode.
The navigation gestures offer the consumers a smooth and easy experience even while using the device in split-screen mode. The smart assistant presents to the users the most important information in the form of a card on the Home screen. Users can view and use it at any time without having to install various apps for fragmented information.
With the music party feature, several users can join the same network created by a WiFi hotspot and play the same song synchronously, to help pump up the volume and the party atmosphere. The cycling mode supported by the device automatically mutes calls and messages when activated which ensures the safety of the riders.
OPPO A31 comes equipped with a 12 MP triple rear camera set-up that captures every detail with great perfection. The powerful main AI-enabled 12MP lens ensures clear and bright images and the 2MP secondary lens enables a hardware-based Portrait Bokeh effect, the 2MP Macro lens captures objects as close as 4cms to the lens with well-defined details.
OPPO A31 has an 8MP front camera with AI Beautification, an advanced technology which can recognize multiple facial points to make corrections and accentuate user’s features. The rear camera has a Dazzle Colour Mode which ensures more expressive and vivid images with an extended dynamic range under poor light conditions.
To help consumers create great social media content and vlogs, OPPO A31 comes with the Soloop Intelligent video feature which identifies the video type and then gives editing and music option suggestions.
Power-packed Performance, Lightweight Design
OPPO A31 sports a sleek lightweight design that is designed to impress. At just 8.3 mm thickness and 180gm weight, its 20:9 aspect ratio and one-body design make it fit perfectly in one hand. OPPO A31 was created with a vision of providing the most comfortable hand-holding experience. The 3D Back cover design which adds to the overall sleek, smooth and lightweight design of the smartphone.
Bigger screen and battery for a larger experience
OPPO A31 has a 6.5-inch screen with a newly designed Nano-Waterdrop Notch which is 31.4% smaller as compared to the previous version. It’s 89% screen-to-body ratio ensures a bigger and better visual experience. OPPO A31 comes with a screen resolution of 1600×720 (HD+) and Eye Protection which results in a stress-free and fun viewing experience. The smartphone is powered by a 4230 mAh battery which offers all-day usage to consumers and gives them a longer viewing or playing experience. Now consumers can multitask without worrying about running out of battery.
Pricing and Availability
OPPO A31 4GB+64GB variant will be available for ₹11,490/- and the 6GB+128GB variant will be available for ₹13,990/- with some amazing offers at both online and offline stores. OPPO A31 6GB+128GB variant will go on sale in the second week of March 2020 while the 4GB+64GB variant will be available starting 29th February 2020.
OPPO A31 will come with exciting offers across all offline stores and online platforms. Customers can avail a 5% Instant Cashback using their YES Bank Credit Card for EMI and Non-EMI options, on e-commerce platforms like Amazon, Flipkart, Tatacliq, Snapdeal, Paytm starting from 29th February to 31st March 2020.