Online Shopping Festival: Honor Smartphones Lead during Singles’ Day

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Honor, the young, innovative and trendsetting smartphone brand for digital natives, has achieved another record performance on Singles’ Day, the largest online shopping festival in China.

With over RMB 4.02 billion sales revenue on Chinese e-Commerce giant Jingdong(JD.com) and Alibaba(Tmall.com) platform, Honor became the number one in terms of revenue in Smartphone category of this two major players on Singles’ Day. To celebrate the success, Honor opens the festive deal for the holiday season worldwide.

With a broad portfolio and best in class product offering, Honor leads the sales amongst different price-points (from RMB 1000-3999) and became the top selling brand (in both revenue and volume) in the Smartphone category on JD.com’s platform, even surpassing Apple.

As a new milestone for Chinese brand in this big campaign, Richard Liu, the Chairman and CEO of JD.com congratulated Honor for this success. According to the JD.com’s ranking from 1st to 11th Nov, Honor consolidated its leading position by surpassing Xiaomi for 7 days at volume and 8 days at revenue.

The recently launched Honor 7X phone with fullview display, started a selling frenzy of 300,000 units snapped-up in less than 2 hours, and then made it to the overall bestseller list amongst the RMB 1000-1999 on Alibaba (Tmall.com) on Singles Day. The Honor 7X will soon be introduced in India.

To share this success with our Honor fans all over the world, Honor also rolled out the Honor Gala Festival in India through its Honor Store and through ecommerce platforms flipkart and Amazon which saw a whopping success. The promotional deals were offered on cutting-edge flagship models including Honor 8 pro, and Honor 6X, and Honor’s exciting range of accessories designed especially for the young digital-native generation.

Honor not only prides itself in creating a unique product experience for our fans, we are also truly committed to delivering the best value to them. As such, festive offerings are a great opportunity for us to recognize the importance of our fans and thank them by offering best value technological and innovation deals. With our online platform and global partners, these incredible deals will be borderless across the globe,” said George Zhao, President of Honor.

Honor 8Pro – India’s Flagship Killer in 2017

Launched in July 2017, the Honor 8Pro is the brand’s latest flagship model which has been named the Flagship killer of the year. The Honor 8 Pro not only takes smartphone design to next level, it is also a solid performer boasting many premium features, including an impressive dual-lens camera that packs a 12-megapixel RGB color lens and a 12-megapixel monochrome lens, the Kirin 960 chipset, 6GB of memory, 128GB of storage[1], and EMUI 5.1. The Honor 8 Pro has earned many awards from top global technology media.

Honor 6X – Best of CES 2017

The Honor 6X, launched during CES 2017, packs a range of premium features at a compelling price, including a sandblasted metal body, a dual-lens rear camera featuring 12-megapixel and 2-megapixel lenses, 3340-mAh battery for 2.2 days regular usage on one single charge, and overall rock-solid performance.

This mighty budget phone stole the show at CES this year, receiving more than ten awards from top international media and winning the accolades of “Best at CES 2017.”


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