nubia unveils “Red Magic” smartphone, targets India’s Gaming Segment


nubia, the global smartphone maker, today announced the launch of its much-awaited gaming smartphone, Red Magic in the Indian market. The Red Magic will be exclusively available on starting Dec 20th at 12 AM for INR 29,999.

Red Magic is packed with an optimised Qualcomm® Snapdragon™ 835 chipset with 8GB of RAM and dual-lane 128GB UFS 2.1 storage, making the usage of Red Magic sail through intensive gaming and multi-functioning.

The ergonomically designed gaming phone sports world’s first RGB strip that comes in 16 million colours. It has been optimised for 128 games for now to provide improved performance and faster game loading speeds. GameBoost, the proprietary tuning software, propels your smartphone ahead of the competition by freeing up memory-intensive resources to provide higher frame rates. Red Magic is taking the gamers to infinity and beyond with its groundbreaking material innovation.

Red Magic is targeted at the gaming enthusiasts’ community. The phone comes with an ultra large polymer battery and Full HD+ display that gives consumers a revolutionary experience to gaming, photography, presentation, editions etc. on their smartphone. To make the Red Magic into the real gaming phone, the design team came up with GameBoost Mode to unleash the inner beast. At the flick of a switch, this feature turns off any distracting notifications and stabilises the frame rate.One button to rule them all!The Red Magic packs a 24-megapixel primary camera on the rear and a 8-megapixel front shooter for selfies.

In order to create a gaming community ahead of the launch an online gaming platform where gamers can come together at, play and win RedMagicNerdz Earphones by completing exciting levels by GametimeAnyTime.

Commenting on the launch, Dheeraj Kukreja, Director, nubia India, said,“We are excited to launch the concept of Gametime Anytime in India. The launch of Red Magic has especially been crafted for the rising gaming community in India and will be a benchmark in its segment. We truly believe that with some of the unparallel features like RGB strip, GameBoost Mode, Cooling Fans, 3800mAh battery that we have packed in this revolutionary device, the experience will be power packed in every way”

Red Magic: Designed to annihilate as it’s a phone that looks like it’s straight out of a big budget Hollywood Sci-fi.

Razor Smooth – Turbocharged Qualcomm® Snapdragon™ 835 chipset with 8GB of RAM and dual-lane 128GB UFS 2.1 storage, the Red Magic flies through intensive games and apps. But for an extra jolt of power, try GameBoost button. Propel yourself ahead of the competition with higher frame rates and faster loading times — all at the flick of a switch.

Space Age Cooling – The dual air convection cooling system in the Red Magic is made up of three cooling ports, extra layers of graphite and topped with a convex-styled back, the Red Magic’s cooling tech delivers a chilled user experience and smoother gameplay.

King Of Power – Red Magic can hold up after hours of game time. What’s more, achieve super quick top-ups for on-the-go gaming, thanks to the ultra large 3,800 mAh smart high-density battery.

Louder That Your Neighbours – For the audiophile, DTS Technology and a Smart Amplifier system enable an expanded soundstage filled with clarity and bass. Our engineers also included a DAC to experience clear, crisp music for a more immersive sound experience.

The All Seeing Eye – 24MP camera for stellar photography. Red Magic is a gaming phone that does not compromise on photo-taking capabilities. The phone comes with a 24MP sensor with f/1.7 aperture to provide detailed shots, even in challenging lighting conditions.

When Size Does Matter – 6” of greatness. Comprising an 18:9 aspect edge-to-edge screen, 403 PPI and a 1500:1 contrast ratio, our Full HD+ Display offers a true 1080p high-definition experience for your gaming experience.

Connect & Dominate – MIMO antenna technology that’ll break internet barriers. Equipped with 2×2 dual-antenna MIMO functionality, Bluetooth 5.0 and supporting most major wireless-networking standards, Red Magic is a torchbearer for mobile wireless and telephony connectivity in today’s connected world.

Pricing and availability

• The Red Magic will be available in India priced at Rs. 29,999/-on starting from Dec 20th, 2018