MTN Rwanda Taps SDS to Digitize Airtime Top-up

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MTN Rwanda has selected Sweden based Seamless Distribution Systems (SDS) in order to digitize airtime topup facility for its customers.

MTN Rwanda has recently announced a crucial milestone in their path to digitalisation; on 15 February 2020, the distribution of physical airtime vouchers was successfully phased out in favour of a fully digital solution.

Norman Munyampundu, Chief Sales & Distribution Officer at MTN Rwanda commented on the transition: “This great milestone has been achieved as a result of deploying an Electronic RechargeServices platform that has greatly contributed to the increase of virtual top-up. We at MTN Rwandaare excited about this great achievement and are happy with Seamless for their great contribution tothis exciting journey as we phase out scratch cards and go fully digital.”

The shift was made possible due to the robust backend platform that handles digital distribution. The Electronic Recharge Services platform used and managed by MTN Rwanda was developed bySeamless Distribution Systems AB (SDS). and handles both functional and strategic features of thedigital distribution chain.

“SDS and MTN Rwanda enjoy a prosperous and strong business partnership which shows greatpotential. SDS has been an integral part of MTN Rwanda’s journey to digitalisation, facilitating theirmission to continue pioneering a sustainable and digital future for Rwanda,” said Tommy Eriksson, Chief Executive Officer of SDS.

“Achieving a cashless, truly digital society in Rwanda is a top priority for us. Solutions such as theElectronic Recharge Services platform and Mobile Money are key to accelerating digitaltransformation and boosting environmentally conscious socio-economic growth,” stated MitwaNg’ambi, CEO of MTN Rwanda.

Harnessing digitalisation to boost revenue and grow local economies remains key for MTN Rwanda,who continue to take the lead in championing digital transformation for social good. MTN Rwanda andSDS are proud of the progress they have been able to achieve in the Rwandan market and look forwardto continued success with the fully digital solution.

Seamless Distribution Systems or SDS is a Swedish software company group that provides solutions and services for digital sales anddistribution to private consumers through mobile operators in emerging countries. The company offersits corporate customers a comprehensive solution for digital distribution and electronic transactionsprocessing.

SDS acquired eServGlobal in July 2019. The SDS Group now has customers in all parts ofthe world, with a footprint in more than 50 countries, reaching over 500 million mobile users throughmore than 2,000,000 active point-of-sales. SDS has approximately 220 employees in Sweden, France, Romania, Belgium, Ghana, Nigeria, USA, Pakistan, India, Indonesia, South Africa, Ecuador and theUnited Arab Emirates. With over 30 years of experience, SDS focuses on high-level customersatisfaction and efficient operations.

SDS manages over 15 billion transactions annually, worth morethan 12 billion US Dollars and enables the growing population of emerging countries to become partof the mobile revolution.


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