itel Unveils Innovative, Budget-Friendly 5G Smartphones

itel, a smartphone brand in India, has been democratizing technology by delivering high-quality smartphones under INR 10K.

Today, itel takes another giant leap in launching India’s Most Affordable and powerful 5G Smartphone under 10K, making it an accessible technology for the consumers of Bharat. itel P55 Power 5G Smartphone is one of its kind in the industry unlike any other brands to be present in this segment.

It is equipped with highly aspirational MediaTek dimensity 6080 chipset ensuring uninterrupted and outstanding performance. This device is poised to redefine user experiences through its incredibly swift connectivity and performance, all offered at a highly competitive price starting Rs 9699/-. Consumers can register their interest through the “Notify Me” link on amazon https://www.amazon.in/l/90117307031

Commenting on the launch, CEO, itel India, Arijeet Talapatra, said, “itel has been at the forefront in driving the digital revolution in Bharat, successfully facilitating seamless transition of customers from 2G to 4G. As India is poised to welcome approximately 150 million 5G users by 2024, flagging off a big digital revolution, we are determined to democratize 5G technology making it accessible and affordable for the masses in Bharat."

"The itel P55 Power 5G redefines technology supremacy under 10K segment by offering 5G connectivity with NRCA technology, combined with the powerful MediaTek D6080 chipset, creating a perfect synergy of swift connectivity and outstanding performance. With its ground-breaking features, we aim to elevate the smartphone experience for our valued customers,” said Arijeet.

The itel P55 Power 5G boasts with an astonishing 50MP AI dual camera and an 8MP front camera to capture the perfect moments with ultra-clarity. Catering to the storage needs of the customers, the smartphone comes with 128GB storage paired with an exceptional 6GB RAM along with additional 6GB memory fusion. The smartphone features NRCA technology to enable seamless 5G network connectivity even in areas with low signal strength, enhancing the user experience.

After capturing the hearts of millions in the sub-INR 8,000 segment with a path-breaking product line up and the highest proportion of repeat users among first-time buyers, this launch from itel is set to dominate the under INR 10K smartphone segment with aspirational features catered to the youth, providing them with a premium experience.

Lightning Fast connectivity: Revolution Unleashed

Harnessing the prowess of 5G capabilities, users are set to experience unprecedented connection speeds—ideal for streaming movies, uploading high-resolution photos, and seamlessly sharing voluminous content on-the-go.

The itel P55 Power 5G comes equipped with NRCA resulting in better connectivity and faster internet even in low network area.

Defying Expectations: MediaTek Dimensity 6080

While the peer brands are still offering Dimensity 6020 chipset in this price range, itel P55 Power 5G has disrupted the market with MediaTek Dimensity 6080, setting the highly competitive benchmark.

Unmatched Memory Capabilities

Addressing the discerning need for expansive memory and seamless performance, the P55 Power 5G boasts an impressive 128GB storage and 6GB RAM.

Additionally, it offers a 4GB+4GB RAM with 64GB
ROM variant to cater to varying storage requirements among consumers. Elevating the standards of smooth performance, the itel P55 Power 5G brings a new dimension to the user experience.

Extended Battery Life and Enhanced Security

Discover the potency of the itel P55 Power 5G with its robust 5000 mAh battery, complemented by 18W fast-charging capabilities. Along with face recognition, the upgraded side fingerprint sensor adds an extra layer of security to the seamless user experience.

Exciting benefits

In addition to its remarkable features within this price range, the brand also offers 1 time screen replacement facility to the users.

Price & Availability

The itel P55 Power 5G emerges in two stunning colors: Galaxy Blue and Mint Green. The 4GB + 64GB variant will be available in offline stores at INR 9,699 while the itel P55 5G with 6GB+128GB variant will be exclusively available in Amazon at INR 9,999 from 4th October 2023.

itel launches S23+ smartphone

After disrupting the sub 10K segment with innovation of premium affordable smartphones, itel has marked its debut into the 15K segment with the launch of S23+.

With segment first 3D curved AMOLED Display Smartphone in less than 15K, itel has raised the bar once again, crafted to match the style quotient of Gen Z. Priced at INR 13,999, the itel S23+ sets itself apart with its in-display fingerprint sensor, a feature unique to the smartphone in this price range. Consumers can
register their interest through the “Notify Me” link on amazon http://www.amazon.in/l/90117311031.

Commenting on the launch, CEO, itel India, Arijeet Talapatra, said, “The under 15K segment represents a substantial 50% share of the smartphone market. With the introduction of the itel S23+, we are embarking on a bold journey, venturing into uncharted territory to redefine this segment with ground breaking features. Today's consumers are discerning and place great importance on their preferences, choices, and fashion sensibilities, reflecting a significant shift in consumption patterns. Mobile devices have evolved beyond mere tools; they have seamlessly integrated into the entertainment and lifestyles of the new Bharat.”

He added, “At itel, our unwavering commitment is to serve our consumers by introducing innovations complemented by trendy features, stylish aesthetics, and cutting-edge technology. The S23+ smartphone, equipped with pioneering features, is poised to cater to the style preferences of Generation Z while setting a new benchmark in the sub-15K segment. With this launch, itel is delivering a significant enhancement to
the Bharat consumer experience, offering exceptional viewing and much more."

The 3D curved AMOLED display delivers a remarkable 240 Hz of touch sampling rate, making it ideal for high-end gaming and better productivity. With storage options of up to 256GB+16GB (8GB RAM with 8GB
Memory Fusion), a sleek 7.9mm slim body and weighing just 180 gm, the itel S23+ establishes a fresh
benchmark in contemporary design, catering to all walks of life. The smartphone's premium features are
complemented by an exceptional 32MP ultra clear front camera with flash, first in the segment, offering
customized beauty enhancements and multiple modes, alongside a powerful 50MP rear camera.

The best-in-segment display comes protected with Gorilla Glass 5, which offers 4 times more resistance
to drops than standard glass screens. Expanding its horizons further, itel is primed to assert its strong
entry in the INR 15K smartphone arena with itel S23+ which embodies aspiration and sophistication, tailored to the discerning tastes of the youth demographic, delivering a premium and unparalleled experience.

Immersive Visual Enchantment: The Captivating 6.78" FHD+ AMOLED Curved Screen

Step into a realm of immersive visuals through the itel S23+'s captivating 6.78" FHD+ 3D AMOLED Curved
Screen. This cinematic canvas transcends ordinary displays, weaving elegance and interactivity into every
glance. Seamlessly integrated is the In-display Fingerprint sensor, a sophisticated fusion of security and
aesthetics, greeting you with a gentle touch. The phone also delivers a blazingly fast 240Hztouch sampling
rate for an unmatched user experience for productivity and gaming.

Infinite Horizons: Up to 256GB+16GB Grand Storage

Dive into boundless possibilities with the itel S23+'s vast storage prowess. With Up to 256GB+16GB
(8GB+8GB) Big Storage, your digital treasures flourish on a grand stage. Bid farewell to storage constraints
and embark on an unbridled digital journey.

Photography Reimagined: 50MP Main Camera | 32MP Ultra-clear Front Camera

Experience photography transformed with the itel S23+'s advanced cameras. The 50MP Main Camera
captures life's essence with unmatched clarity, while the 32MP Ultra-clear Front Camera with flash, elevates self-expression, preserving emotions and details in your selfies.

Aesthetic Excellence: Ultimate Design in a 7.9mm Slim Body

Embrace the world of aesthetics with the itel S23+'s Ultimate Design, a fusion of beauty and function. A
svelte 7.9mm Slim Body offers both tactile delight and a style statement. Measuring 164.4 x 75.1 x 7.9mm,
this masterpiece harmonizes elegance with utility.

Price & Availability

The smartphone will be priced at INR 13,999 and will be available in two stunning colors – Elemental Blue
& Lake Cyan.