US-based smartphone maker InFocus has announced that within a span of three months of launching its first mobile handset exclusively on Snapdeal, InFocus has sold 1 lakh units of its stellar M2 and M330 models.
Speaking on this achievement, InFocus Country Head, Sachin Thapar said, “We are indeed thrilled at hitting this milestone so early in our journey. Within three months of launch, it is proved that the Indian customer values quality above all else. Despite being the new kid on the block, InFocus has received such a tremendous response only because the product it is offering in the market far surpasses all competition in terms of build, design, functionality, specifications and price. We will continue to leverage the value offered by the Snapdeal platform in terms of reach and valuable consumer insights in the future as well. ”
Speaking about this, Tony Navin, Senior Vice President, Snapdeal said, “The customer response to InFocus has been tremendous. Reaching this significant milestone in a short period of time especially in a fiercely competitive Indian smartphone market, is a testimony to the brand’s superior yet affordable proposition andthe unmatched platform provided by Snapdeal. We are confident that we will continue to see a positive response for the brand as it gears to introduce other devices exclusively on Snapdeal in the near future.”
Infocus entered the Indian smartphone market in an exclusive partnership with Snapdeal in March 2015. InFocus will soon expand its product portfolio and Launch an array of new products for Indian market.