Etisalat Digital implements unified IoT mobility solution for Xtramix Group

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Etisalat Digital and the Xtramix Group of Companies have announced their pioneering partnership to integrate the IoT with the Xtramix fleet.

This partnership is poised to become the basis for a completely comprehensive vehicle remote management tool, which will be based on Xtramix’s prime movers, transit mixers, and mobile pumps.

This announcement is part of Etisalat Digital’s strategy to build upstream solutions and industry specific transformations using real-time scenarios. Under the terms of the contract, Etisalat Digital will deliver a unified platform with multiple applications.

This system will include GPS fleet tracking, intelligent recorded driver behavior monitoring, driver alert features, drum rotation monitors, water flow sensors, hydraulic system monitors, and an onboard computer that will relay information to the command center.

Salvador Anglada, Group Chief Business Officer, Etisalat, said: “IoT technology today has a significant impact on the construction industry ranging from improved efficiency to provide new ways to ensure time and resources are allocated to reach maximum potential. Construction companies now realize that they can have a competitive advantage if they integrate IoT into their operational and business model today. We are going to take a step further by expanding the partnership to include Video Surveillance as a Service (VSaaS) and ruggedised devices in the near future.”

Xtramix, being one of the most recognised solutions providers in the UAE, is continuously proving its excellence and quality of service in the market. Being the leader in concrete industry. Xtramix is always keen to equip its technological backbone to achieve operational excellence and this integration with Etisalat’s IoT platform to optimize its fleet management is a big step in boosting efficiency, competitiveness, and readiness for the future.

Xtramix Group Managing Director Abdel Razzak Dajani said: “This integration of the IoT in our business is vital and creates a new world of possibilities in delivering the best quality of products and services from production to transportation and delivery to project sites maintaining efficiency to meet the highest standards of our customers which is our primary objective and most of all, ensuring the safety of our dedicated drivers.

“With the implementation of IoT, Xtramix is able to assure their customers that they are bringing to them only the best quality of products. Etisalat’s unified platform will help Xtramix improve efficiency, automate proxy monitoring, and optimise the process in the delivery of ready-mix concrete and other cement products.”


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