Ethernity Signs Distribution Contract with Techtronics for China


Ethernity Networks, a supplier of data processing offload solutions on programmable hardware for functional acceleration of telco/cloud networks, has signed a contract with Hong Kong Techtronics Electronic Technology Limited to manage distribution of its 100Gbps ACE-NIC100 FPGA SmartNIC throughout the Chinese market.

The new relationship will streamline delivery of the ACE-NIC100 to the Chinese market, where Ethernity has seen a significant uptick in its engagements with telecom operators and system integrators in recent months. By using a regional distributor, Ethernity will also benefit from expedited cash flow from order placements and Techtronics’ local technical support resources.

With a focus on electronics, Techtronics posted $2.7B USD in sales in 2019 from mobile phones, PC-related equipment, smart home products, wearable IoT devices, robots, AI, Big Data, Cloud Computing, and more. The company prides itself on its ability to procure products for carriers, quickly providing solutions for customer needs, and effectively shortening the product development and production cycle by connecting the upstream and downstream customers of the IC industrial chain. Techtronics sells product lines within the Chinese marketplace from notable companies such as Sony, Sharp, SEMCO, Samsung, and many others, and their customers include Alibaba, Inspur, Xiaomi, Skyworth, Hisense, and others.

Steven Deng, VP & GM, Business Development of Techtronics said: “We have followed Ethernity’s progress as a solution provider for the burgeoning 5G network providers in China. We are confident that the ACE-NIC100 will be instrumental in enabling deployment of optimal 5G performance.”

David Levi, Ethernity Networks CEO, said: “We are pleased to contract with Techtronics to further ease our entry into the Chinese networking hardware market. We are confident that Techtronics will advance our position to its many Chinese telecom customers, and that the relationship will be mutually beneficial.”