Celcom Picks Cisco to Elevate Mobile Connectivity Experience

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Cisco and Celcom Axiata Berhad (Celcom) has announced that their converged Software Defined Network (SDN) transport infrastructure deployed in 2019, have leveraged artificial intelligence and machine learning to significantly improve their service provisioning time.

This deployment has enabled Celcom to enhance their go to market agility and create a future ready network for business of all sizes as well as consumers.

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During the pandemic and Movement Control Order in 2020, Celcom’s adoption of CISCO’s SDN transport infrastructure successfully used automated IP parameter verifications to reduced human errors which also mitigates the risks of network service disruptions as well as increased faster time to market capabilities for Celcom products and services.

The SDN transport network can simultaneously enable fixed and mobile connectivity services for consumers and businesses of all sizes coupling real-time immersive experiences, including IoT connectivity. Converged SDN transport network simplifies the network and improves scalability while maintaining a consistent and superior customer experience.

Built with leading edge end-to-end Segment Routing enabled IP network, one of the very first deployments in the country, Cisco provides a unified, policy-aware network architecture with seamless integration between the transport and the data center domains. Segment Routing also provides the network with the most cost-effective, end-to-end network slicing and low latency capabilities, which also future proofs Celcom’s network.

With a central SDN Controller as Network Orchestrator for IP and Optical multiple domains, enabling automated operations, Celcom is well-positioned to optimize operational investments with this network simplification, collapsing redundant layers, removing legacy technologies and overlapping functionalities, resulting into Capex efficiencies.

“We at Celcom continue to strive to be the most reliable and most trusted network service provider for all Malaysians, with the widest coverage and consistent performance. With over 14 million users on our network and the rapid growth in data traffic, we are always innovating our services with the latest technology. Our continuous collaboration with Cisco is another innovative milestone that enables us to deliver enhanced digital and network services to our customers,” said Afizulazha Abdullah, Chief Operations Officer (Technology) of Celcom Axiata Berhad.

“Together with Celcom, we have delivered a 5G-ready transport network with a cross-domain orchestrator for IP and Optical layer that is designed to exceed all consumer and business customer needs,” said Sanjay Kaul, President, Asia-Pacific and Japan, Cisco Service Provider Business. “Our focus is to ensure that Celcom has a strong foundation from which to grow revenues, reduce costs and mitigate risk.”


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