OnePlus Unveils Green Line Worry-Free Solution

Global technology brand OnePlus has unveiled a comprehensive solution designed to directly address industry concerns regarding green lines on AMOLED displays found in smartphones in India. This initiative dubbed the “OnePlus Green Line Worry-Free Solution,” aims to reassure users through advanced display technology, stringent quality control, and an extended service policy of a lifetime warranty.

“OnePlus was the first brand across the industry to respond swiftly with technological solutions to mitigate display risks in the Indian market,” said Robin Liu, Chief Executive Officer of OnePlus India. “Not only are we accelerating technology upgrades in AMOLED displays, but we are also the first brand to offer a lifetime warranty for Indian users, showcasing our confidence in our technology and our user-first approach.”

The OnePlus Green Line Worry-Free Solution operates in three key areas to provide users with assurance in quality and, most importantly, peace of mind regarding their potential concerns.

Advanced Display Technology: Adding a Superior Protective Layer

OnePlus has made significant strides in display technology by partnering with industry leaders to tackle technical challenges, particularly those posed by environmental factors. The standout advancement is the integration of the Enhanced Edge Bonding Layer, which utilizes superior PVX edge-sealing materials in all OnePlus AMOLED displays.

PVX is a high-performance material renowned for its exceptional resistance to weathering and chemicals, making it ideal for enhancing durability in extreme conditions. By overcoming technical and craftsmanship challenges, the PVX layer acts as a barrier, significantly slowing moisture and oxygen penetration over time, thereby extending the lifespan of the display. Since the introduction of this technology, all OnePlus AMOLED displays have incorporated this innovation, effectively minimizing the occurrence of green line issues to the lowest level in the industry, even in India’s extreme heat and humidity, while ensuring stable and high performance.

“We understand the unique climate challenges posed by prolonged high temperatures and humidity faced by Indian users, and we’ve worked diligently to ensure that OnePlus devices can meet those demands,” said Ramagopala Reddy P, Vice President at OnePlus India and former Director of the company’s Hyderabad R&D Center. “With the PVX Enhanced Edge Bonding Layer as a key component of our Green Line Worry-Free Solution, we are committed to delivering a superior display experience that stands the test of time.”

Rigorous Quality Control: Exceeding Industry Standards

OnePlus’s commitment to quality is underscored by its rigorous quality control processes. The OnePlus Quality Engineering Lab conducts over 180 comprehensive tests on all phones, simulating extreme real-world conditions to ensure reliability and durability. These tests include electrical performance checks, structural assessments, and environmental aging evaluations. A key test is the “Double 85” test, where displays are subjected to temperatures of 85°C and 85% humidity for extended periods, multiple times. These extreme conditions help assess the durability and performance of the devices under stress.

Recognizing that the green line issue stems from a combination of factors rather than a single cause, OnePlus has diversified its scenario testing to ensure product reliability across various conditions, further mitigating the green line issue.

Lifetime Warranty: Extending Hassle-Free Commitment to All Devices

Demonstrating its dedication to an exceptional user experience, OnePlus is extending its lifetime warranty against the green line issue to all its smartphone models. Whether users own an older model or are considering the latest releases, they can rest assured that their investment is protected from display issues. This represents the strongest commitment in the market, unmatched by competitors primarily due to operational constraints.

"Last year, we took a bold step by being the first smartphone brand to offer a lifetime warranty for our older models to support affected users," said Robin Liu, CEO of OnePlus India. "Building on that, we're excited to extend this warranty to every OnePlus phone, reinforcing our belief in the quality and reliability of our products. More importantly, as a community-driven brand, we hope these measures provide users with a worry-free experience throughout the lifespan of their OnePlus devices."

OnePlus' Promise to Its Users 

As OnePlus continues to innovate and improve, the brand’s commitment to delivering reliable, high-quality products remains steadfast. The Green Line Worry-Free Solution embodies more than just technological advancements; it reflects the company’s dedication to user experience and consumer trust.