Vodafone launched V-Hub in 2020 to help business community expedite on digital transformation and digital services efforts after the COVID-19 pandemic ushered in a period of national lockdown, with many businesses being forced to transition their operations online.
Free to access, V-Hub features an expansive library of business resources covering everything from setting up a new website and managing a business online to marketing and cybersecurity. In addition, users can also speak with a V-Hub adviser for tailored business guidance either on the phone or online – free of charge.
The success of Vodafone’s three-part documentary series ‘Digital SOS’, which was launched during 2023 in partnership with entrepreneur and ‘Diary of a CEO’ host Steven Bartlett, was also instrumental in driving businesses to V-Hub.
Each episode of the series sees Steven visit a different business to provide tips and guidance across online marketing, cybersecurity and e-commerce. London-based specialty coffee roasters Perky Blenders is just one of the many SMEs who have used V-Hub to better utilise technology in pursuit of their business goals.
Adam Cozens, Managing Director and Co-founder, Perky Blenders, said: “Thanks to the Vodafone Business V-Hub, we’ve been able to embrace technology in ways we never thought possible.
The free tools and expert guidance have helped us streamline operations and grow our online presence, which has been crucial for reaching more customers.
“As an independent coffee roaster, specialising in online gifting and coffee-by-post, having access to such valuable support has made a real difference to how we delight our customers and grow our business.”
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Birmingham, Croydon and Essex were the top three towns/cities in which SMEs were most engaged with V-Hub content.
Miryem Salah, Head of Data, Digital, Transformation and IT Hubs, Vodafone UK, said: “Since its creation in 2020, Vodafone Business V-Hub has supported more than a fifth of UK businesses, playing a vital role in helping SMEs navigate the challenges of the pandemic and the ongoing cost-of-living crisis.
“V-Hub was born out of a commitment to empower small businesses during one of the toughest periods in recent history, and it continues to be a cornerstone of Vodafone’s long-term strategy to support the UK’s thriving SME community.
“We’re proud to be a trusted partner for so many businesses, providing the tools, guidance and resources they need to adapt, grow, and succeed in an ever-changing landscape.”