Benetton Group Picks TIM, Sparkle to Drive Digitization

TIM and Sparkle sign an agreement with Benetton Group to accelerate the digitization process of its venues worldwide with secure, low-latency connections in over 300 offices, shops and production sites.

Thanks to the innovative Software-Defined Wide Area Network (SD WAN) solution offered by TIM Group with Sparkle, the Benetton Group will be able to simplify its private network architecture, achieving more efficient and real-time control of its applications.

TIM and Sparkle will provide an innovative network infrastructure to the Benetton Group in Europe, Africa and Asia with the ability to connect new locations around the world as customer needs evolve. Thanks to the new platform, employees and point-of-sale staff will be able to securely access the company’s information system even on the move.

TIM and Sparkle, thanks to their integrated networks and wide availability of connectivity and ICT services, are confirmed as reference partners for companies and institutions in providing innovative and high value-added digital services.

TIM is the leading ICT group in Italy and Brazil, developing fixed, mobile, cloud and data centre infrastructure and offering services and products for communications and entertainment, placing itself at the forefront of digital technologies.

TIM addresses its offer to individuals, businesses and public administrations, as well as to the wholesale market, and makes use of specialised digital companies that create solutions, also in partnership with leading groups: Noovle is TIM's cloud company, Olivetti is the digital hub focusing on the development of IoT solutions, Telsy is the cybersecurity company, and Sparkle builds and provides international infrastructure and services. Kena is the Group's second mobile telephony brand, while TIMVision produces and distributes entertainment content.

In Brazil, TIM Brasil is one of the main players in the South American telecommunications market and a leader in 4G coverage.

In developing its business, the group has adopted a sustainability strategy based on the objectives of climate strategy, the circular economy, digital growth and gender equality and aims to become carbon neutral in 2030 and achieve zero net emissions by 2040.