Zain Iraq becomes first operator in the Middle East to debut purchase solution via Facebook

Zain Iraq, the country’s largest mobile operator by customer numbers, announces the introduction of a solution that enables customers to purchase offers via their Facebook app, making it the first operator in the Middle East to provide this functionality, and among the first 10 providers to do so worldwide.

The service, which is available on Android devices, and via the portal on iOS phones, was introduced by Zain Iraq in coordination with Facebook.

Ali Al Zahid, Zain Iraq CEO commented, “Zain wants its services to be as convenient as possible by providing the best customer experience. Being the first operator in the Middle East to launch this solution gives us tremendous confidence that we are building the next positive differentiator in our market. Our business is evolving, with customers in search of simple solutions that are easy to use, and which fit neatly into their daily lives. I am extremely proud of our team who cater to every need of our 16-million customers.”

Facebook is extremely popular in Iraq, numbering over 20 million accounts. Zain Iraq counts the highest number of Facebook phone users in the country with over 5 million followers, according to figures from the social media platform.

Zain Iraq is part of Zain Group, a leading telecom innovator in eight markets across the Middle East and Africa. Zain Iraq’s strategy is based on understanding the consumers and making them the center of any service or idea. This is in order to provide subscribers with the best and most advanced services that can meet their aspirations.

Zain Iraq’s vision for the year 2020 is centered on creating a partnership with the youth providing them with products and services that can help them communicate with the world.

Its program #Hassa Eliya is a specialized platform dedicated to enabling young people and embracing Iraqi talents as well as encouraging and supporting them to achieve their ambitions.

In addition to providing the fastest Internet service 3.9G, which is supported by powerful infrastructure and equipment of global standards, regional expertise also ensures that the subscriber enjoys the most innovative and effective means of communication.