tyntec, Ooredoo Announce Global A2P SMS Partnership

tyntec, a global cloud communications provider, has entered into an exclusive partnership with Ooredoo Global Services, the wholesale arm of Ooredoo, one of the world’s fastest-growing telecommunications companies.

Under the agreement, tyntec will provide A2P SMS services for a number of Ooredoo Group’s operating companies.

Mobile messaging in brand-to-consumer communications has become increasingly important. TMR Research forecasts that by 2025, the A2P SMS market will reach USD86.53 billion. tyntec is at the forefront of this growth. By partnering with Ooredoo Group, the company is providing the fastest and most reliable way for enterprises to reach consumers on Ooredoo networks across the Middle East and Southeast Asia through a single provider. tyntec is also providing Ooredoo with a safe way to monetize its extensive network and meet subscriber needs to interact with businesses in the same way they do with their friends and family.

The first roll-out of the partnership will begin in Q2 2019, when all international A2P SMS traffic to Indosat Ooredoo, Ooredoo’s operating company in Indonesia, will come from tyntec. This will replace all other existing cross-border A2P SMS providers. tyntec will continue its roll-out to additional markets by working with Ooredoo’s operating companies in Myanmar, Oman and Tunisia.

“This partnership is part of tyntec’s continuing global momentum, and will significantly boost our extensive, deep connectivity into telco networks around the world,” said Nicola Wolfram, CEO of tyntec. “We’re building on our recent release on WhatsApp Business API and other strategic partnerships to ensure enterprises have the most robust solutions to engage with their customers, no matter which communication channels they prefer. Ooredoo is a clear leader among global mobile telcos, and by establishing an exclusive partnership with them we are providing the fastest and most reliable way for enterprises to reach hundreds of millions of consumers in the Middle East, Asia and beyond.”

“tyntec is an obvious choice for us. The company’s track record in the market and its secure infrastructure provide the peace of mind we needed to make this strategic move,” said Sheikh Saud Bin Nasser Al Thani, Group Chief Executive Officer, Ooredoo. “Ooredoo has a long-standing reputation for providing superior communications coverage for millions of consumers around the world, and this partnership will further our position in satisfying the changing needs of our subscribers while creating greater value from our networks.”