Visiware, the player in 2nd-screen engagement, recently signed a deal with Reliance Digital TV in which Reliance’s iGAMES platform will be powered by Visiware. Visiware has been a provider of iTV games, through its Play’N TV platform, and works with the likes of DISH Network and others in this area.
Reliance Digital TV's customers will have access to a richer and improved gaming experience with twice the number of games for the same price. Accessible through the INTERACTIVE button on the remote control, the iGames service doesn't require any additional equipment.
The portal offers a selection of 16 games split up in four genres primarily for people between 8 and 25 years old to enjoy. Each category proposes four different games selected out of a 300-game catalogue. The portal is updated with two games getting refreshed every month.
The four genres:
- Adventure with arcade and action titles with hundreds of levels t conquer
- Board and Cards with classics such as Solitaire and Freecell
- Brain Teasers with mind boggling thinking references
- Sports with games like Football and Basketball amongst others
Reliance Digital TV's customers can easily subscribe through phone or SMS, to one of the two available offers. They can either select the monthly option at Rs. 34/- a month or select the quarterly option at Rs. 101/- for 3 months, with 4th month free.
iGAMES's revamp and enhancement bring new additional features. The portal is updated every month with two new games replacing old ones without any fee necessary for both the monthly and the quarterly subscribers.
Ashutosh M. Srivastava, Business Head, Reliance Digital TV, said "We are glad to partner with Visiware and confident of introducing a completely new breed of TV gaming on iGAMES platform. The advantage with Reliance Digital TV gaming service is that it is easily accessible, affordable and can be enjoyed by every member of the family with no age bar. This opens up a large market, not only in the larger cities, but also in the Tier II-Tier III cities and small towns."
"With this new launch, in partnership with a major DTH network such as Reliance Digital TV, we take another defining step into the Indian market. We are really delighted that our games will bring real interactivity to the Indian television market, and for Visiware and Reliance Digital TV, this is the perfect team in order to propose a really good and innovative interactive TV offer. The size of the distribution is critical in this market and we are very proud to be partners of all the top operators across Europe, America and Asia," said Colas Overkott, CEO, Visiware.