New Honor Smartphone set to be a Flipkart Exclusive

Flipkart is all set to exclusively launch Honor’s latest offering in India. The phone to be unveiled on 5th October is touted to set new benchmarks just like the Honor 6x and Honor 8 Pro launched earlier this year.

Buoyed by the phenomenal success of Honor 6X and Honor 8 Pro which debuted on Flipkart during The Big Billion Days, Honor, Huawei’s sub-brand has now decided to make the upcoming new launch exclusive to Flipkart.

The phone is believed to have a dual front and dual rear cameras although more details on specifications and the price will be revealed on 5th October at the launch event organized by Huawei.

Commenting on the new exclusive launch, Ayyappan Rajagopal, Senior Director - Smartphones at Flipkart, said, "The new Honor phone launch will be very instrumental in building a strong long term partnership with Huawei. Coupled with the latest technology and design at competitive pricing, we are positive that through the strengths and capabilities of our platform, this new phone will greatly appeal to our large and growing customer base and be among the bestsellers on Flipkart this festive season.”

On the partnership with Flipkart, P. Sanjeev, Vice President Sales, Huawei Consumer Business Group, said “This Diwali we are delighted to associate with Flipkart for our new upcoming Honor smartphone. This partnership is in synergy with our plans in India and will enable us to leverage Flipkart’s strengths and capabilities to bring this device to our customers across India for this festive season. We are confident we will together create a great opportunity for consumers to experience an outstanding product”.

Honor is a smartphone e-brand under the Huawei Group. In line with its slogan, “For the Brave”, the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams.

Honor led the online smartphone market with a global shipment value of 2.5 billion USD to become the number 1 online smartphone brand, as per International Data Corporation (IDC) in Q1 2017. Huawei's Consumer Business Group, comprising of its dual brands Huawei and Honor, shipped 139 million smartphones globally in 2016 and reported an increase of 44% in its annual revenue.