Motorola has announced further expansion of their retail presence and entered North east region with the opening of 25 new Moto Hubs, including 15 Moto Hubs in Guwahati.
Moto Hub is a key destination that provides easy access and availability of all Motorola products to customers; where they will be able to experience the entire portfolio of Motorola devices at convenient locations including the online exclusive devices like the popular moto e4 plus and moto g5s plus, apart from the newly launched moto x4 and moto z2 force.
According to GFK, East region has emerged as a significant market in India with 1M smartphones sold every month. North East and Assam together sell 200K smartphones with Guwahati contributing approximately 15% of the total volumes in North East; thus, making it a key market for Motorola in that region.
Rohit Khatter, Sales Operations head, Motorola Mobility India said, “We have been expanding our retail presence across the country and now entering the North-East region with our first Moto Hub stores. With the concept of Moto Hubs, we are giving smartphone lovers a fresh retail experience where they can interact and engage with the brand prior to the purchase. We will continue to enhance our retail presence significantly to ensure that we are present where our customers want us to be.”
As part of the strategy to consolidate its retail presence across the country, Motorola advanced its retail presence in Andhra Pradesh with 50 new ‘Moto Hubs’ across top 12 cities and 50 new Moto Hubs across top 8 cities in Telangana. It also announced its entry in Madhya Pradesh with the opening of 60 Moto Hubs across Bhopal, Indore and Jabalpur this month. Furthermore, Motorola also advanced its retail footprint in the southern market by announcing 100 Moto Hubs across Tamil Nadu with 50 Moto Hubs in Chennai and 100 new ‘Moto Hubs’ in Karnataka across top 8 cities out of which 50 will be in Bengaluru. In addition to this, it also announced the opening of 50 new Moto Hubs in Mumbai and 25 Moto Hub stores in Kolkata respectively. Motorola commenced the year 2018, with the opening of 50 new Moto Hubs in New Delhi.
Motorola has also collaborated with Poorvika Mobiles across 43 cities in Tamil Nadu, Pondicherry and Karnataka and with Big C and Lo t Mobile stores across 55 cities in Andhra Pradesh and Telangana to provide retail access to consumers.
All Moto Hub stores house the entire portfolio of Motorola devices, including moto e4, moto e4 plus, moto c, moto c plus, moto g families including moto g5s plus, moto g5s, moto g5 plus and moto g5 as well as moto z franchise and moto mods along with Motorola accessories like on-ear and in-ear headphones, moto shells and covers.