Huawei Rolls Out Intuitive Interactions, Machine Learning Driven EMUI 5 Software Update

Huawei, world’s third largest manufacturer of smartphones announced the roll out of its next revolutionary software update- EMUI 5.

The in-house designed user interface promises to deliver a revolutionary experience with one-button navigation, Intuitive Interactions, machine learning and improved security. In terms of design, the EMUI 5 is inspired by Aegean Sea blue, with pure white colors throughout the whole UI.

Based on Android 7.0 Nougat, EMUI 5.0 is in-line with Huawei Honor’s consumer-centric approach to bring a flawless and smooth experience in its devices with its well-crafted and intricately curated design. The simplified user interface ensures easier switching between user spaces with a single touch, instant data transfer and faster file sharing capabilities.

Hardware specifications play a crucial role in determining the performance of a device. Although the RAM plays a critical role in increasing the horsepower of the processor, it also boils down to how well the software manages and allocates those resources for a better mobile experience. The EMUI 5.0 provides optimal resources allocation based on the user’s usage habits and thus helps your phone remain faster and smoother for longer durations. Based on next-level machine learning mechanisms, EMUI 5 allocates resources dynamically to provide more CPU and memory to applications that are used on a regular basis.

With EMUI 5.0, Huawei has developed a fast memory recycling mechanism that combines an exclusive memory compression technology to dynamically increase available memory and performance. With the new update, devices will no longer require any manual cleaning as the background cleaning process keeps on running when the phone is in an idle state. Applications which are used frequently are kept alive in the background, thus enabling them to be launched instantly.

For all the gamers, picture lovers and multi-taskers, EMUI 5.0 embarks technologies that enhance graphics and display properties thus enabling instant picture display with no black or white squares even while scrolling through the Gallery. The new UI also features ‘Privacy Space’ that switches access using a revamped fingerprint technology. The new UI also combines cloud-based dynamic and static antivirus with a local antivirus and scans hyperlinks in SMS on a real-time basis for effective security.

“We often hear users complaining about the lag and boring experience that is experienced in Android devices post prologue usage. The new EMUI 5.0, is more efficient, secure, and user friendly. It "significantly cuts down on the number of steps needed to achieve the desired function," said a Huawei RnD spokesperson. He further added "The user can now reach 90% of the core functions in just two to three clicks. Additionally, users can jump between their professional and personal lives effortlessly with profiles now being able to run in parallel – no switching of phones necessary."

EMUI 5.0 also features a host of added features such as Huawei Share for easy and seamless sharing between Huawei Honor phones and pads, enhanced Notepad functionalities and a whole lot more! The App Twin feature allows users to log-in and use two different accounts at the same time on the same phone. Now enjoy access to your Facebook and WhatsApp account at the same time.*

In terms of localization, as the EMUI conceptualization was also supported at the Huawei’s Bangalore RnD center, thus EMUI 5.0 reinforces multiple Indian customizations such as languages, themes and calendar. The EMUI continues to supports Huawei’s proprietary SOS feature that can be activated in an emergency situation on pressing user defined buttons. The India Calendar integrates into the default Calendar app and provides substantial value addition by providing details of important timings in both these religions on a day by day basis. The UI continues to support 14 languages including Tamil，Telugu， Punjabi， Kannada，Gujarati, Hindi, Bengali, Marathi, Assamese, Nepali, Malayalam, Oriya, Urdu, and Maithili.

Huawei, which shipped 139 million smartphones globally and reported 44 percent annual revenue growth in its Consumer Business Group at USD 25.9 billion in 2016, is leveraging on its recent momentum and a strong portfolio of products. With a strong focus on user’s experience, Huawei further plans to evolve through differentiated and innovative offerings.