cVidya to Showcase its ‘Revenue Analytics’ solutions at CommunicAsia 2015


The company’s solutions can help CSPs in terms of reinventing their monetization strategy.

At a time when communication service providers are looking at innovative ways to increase their revenue engagement with end customers, cVidya, a global provider of Revenue Analytics solutions is going to focus around providing the right solutions for the CSP community, while participating at the upcoming CommunicAsia 2015, happening in Singapore between June 2-5, 2015.

cVidya is global provider of Revenue Analytics solutions to communications and digital service providers and the company utilizes big data technology platform and analytical applications, in order to provide solutions to CSP challenges around segments such as revenue assurance or fraud management.

cVidya solutions optimize profits and support decision-making. cVidya’s Revenue Assurance, Fraud Management, Marketing Analytics and Sales Performance Management solutions has already enabled over 165 customers around the world to achieve rapid ROI and drive their profitability ahead.

Products to be showcased at CommunicAsia 2015

MoneyMap Revenue Assurance & FraudView Fraud Management

cVidya’s Revenue Assurance and Fraud Management solutions are based on big data technology platform and analytical applications and they provide various valuable benefits such as improved revenues and profits, reduced, prevented and recovered revenue leakage, cost and margin assurance, better risk management and planning, fraud detection and prevention, which all boost the bottom line. The offering also helps organizations to reduce churn and increase ARPU across the board while assuring business processes and improving operational efficiency substantially.

Enrich Marketing Analytics

Leveraging the vast amounts of available customer data, cVidya’s Enrich Marketing Analytics solution is also going to be showcased at CommunicAsia 2015 and it enables CSPs to find new internal and external revenue streams by identifying associated hidden opportunities and transforming them into quantitative opportunities.

Enrich enables the effective planning of new products, promotions, and 3rd party partnerships. It offers packages of pre-modeled customer big data analytics with guided analysis flows, designed to address the specific challenges that CSP marketers face today.

Enrich can also offer simulation functionality, enabling informed and optimized data-driven marketing planning by measuring the potential effect and influence of a specific marketing action before its execution.