Openwave Mobility, a software innovator enabling operators to manage and monetize mobile traffic, has announced that Vodafone Egypt has selected Openwave Mobility’s NFV-based download acceleration and encrypted video management solution to enhance subscriber Quality of Experience (QoE) and manage rising encrypted video traffic. With a customer base exceeding 40 million subscribers, Vodafone Egypt is one of the leading mobile operators in the Middle East.
Mobile data across the Middle East has been growing at a phenomenal rate and much of this is down to mobile video streaming. As mobile networks carry increased traffic loads, subscribers can suffer poor Quality of Experience (QoE) including long wait times and video buffering.
“As the volume of mobile data continues to grow, we needed a flexible solution that can handle all traffic types and assure our users of a greater mobile data experience” said Osama Siad, Vodafone Egypt’s Technology Director.
Siad continued: “Openwave Mobility’s technology allows us to effectively manage all our streaming data, including encrypted video, resulting in a very positive impact on subscriber QoE. Openwave Mobility’s expertise, quick install, and proven ability to scale its currently deployed solutions on our network, made them the obvious choice”.
Openwave Mobility’s cloud based software platform is the only solution in the industry to manage HTTPS, Google’s QUIC and Facebook’s 0RTT video delivery. The solution in this deployment also includes Openwave Mobility’s cloud based subscriber data management platform (SDM-CE).
John Giere, CEO and President of Openwave Mobility commented: “Market research in the Middle East has shown that subscribers find video buffering as annoying as a dropped call. Given such a competitive mobile landscape, it is vital for operators to have the right technology in place to deliver an outstanding QoE. We developed our solutions for leading operators like Vodafone Egypt who pride themselves on maintaining excellent QoE for their users.”