Truecaller Opens Up TrueSDK to millions of App Developers

Truecaller is opening up TrueSDK to millions of app developers via a globally accessible self-service portal. TrueSDK helps end users quickly and frictionlessly utilize their Truecaller credentials with a one touch sign-up to third-party apps with their phone numbers.

The TrueSDK kit can be used by any app to offer one touch sign up, update a user’s information, or verify the user’s phone number based identity in their mobile apps through the users’ consent.

Since its launch in February this year, TrueSDK has become a preferred app sign-up mechanism for a diverse set of brands and startups. It has also achieved significant traction from consumers using Truecaller to sign up or on-board third party apps.

Early access partners across industries are seeing over one-third of their sign-ups on their apps coming from TrueSDK. With the one-click sign-up process, partners have increased their sign-up rates with over 25%.

“TrueSDK is a catalyst in our journey to become the mobile identity platform of choice. The ubiquitous phone number is already the native identity for millions of users both online and who are yet to come online, especially in growth markets. For next billion connected users, the email based web identity will not even be a relevant option. At the same time, we are seeing TrueSDK contributing to over one-third of daily signups of apps integrated with TrueSDK and significantly increasing their user growth from across geographies.”- says Priyam Bose, Director of Worldwide Developer Relations at Truecaller.

Priyam further adds, “With this positive momentum, we have now launched the TrueSDK self service. We are democratizing the access to the TrueSDK to all app developers globally and can start accessing and using TrueSDK in their apps from the self service developer portal.”

What some early access partners say –

“At CarDekho we work relentlessly on making our user’s experience seamless and delightful. To deliver this, we ensure that business goals like OTP verification does not come in between user’s goal of finding the right car for him/her. By integrating TrueSDK from Truecaller we have been able to realize the authentic details flawlessly without making users fill forms or enter OTP for tedious verification. This innovative solution from Truecaller is currently contributing over 25 percent of our user on-boarding, and has significantly improved our successful sign-ups/form fills by over 30 percent while allowing us to serve users anywhere around the world.” – Rahul Yadav, Director Products, CarDekho.

“By integrating Ixigo apps with TrueSDK from Truecaller, we are solving many problems at one go. With Truecaller, our users no longer need to go through tedious OTP (One Time Password) step to sign-up or fill in information manually with the autofill option available. It is frictionless, one touch and a key enabler in enhancing our in-app user experience. Currently we see over one-third of sign ups via TrueSDK and using it has grown our successful signups by over 25 percent.” – Rajnish Kumar, Co-founder & CTO, Ixigo.

“TrueSDK from Truecaller is a one touch product to offer verified phone number based sign up/login feature. For OYO Rooms, where we are mobile first and use phone number for user account creation, this really has helped us in reducing customer friction in signing up. With Truecaller’s large user base, we see this feature benefitting a large number of our users.” – Anurag Gaggar, VP Products, Oyo Rooms.

“Our users while signing up on Mobikwik app, now have a frictionless and one step registration with their Truecaller verified phone number. We are seeing over 30% of our daily registrations coming via TrueSDK and has significantly contributed to grow our conversion rates.” – Mrinal Sinha, COO, MobiKwik.