TCL Unveils ‘TCL Pride’ Smartphone exclusively with Snapdeal


TCL, a brand of TCL Communications – has launched its first 4G smartphone in India. The mid-price range smartphone TCL PRIDE is targeted at consumers of all age groups across India and is available exclusively at Snapdeal.

Speaking at the launch, Praveen Valecha, Regional Director, APAC BU India said, “We are very excited to launch TCL PRIDE in partnership with Snapdeal. It perfectly suits the smart youth of today as they are constantly aspiring for the best in life and use technology to keep pace with the ever changing world around them.”

Speaking at the occasion, Steven Zhao, Country Manager APAC – India Business Unit said, “Today, we are delighted to launch our TCL PRIDE smartphone with Snapdeal – a phone specially designed to cater to the demands of the Indian customers. TCL brings a great value product by redefining user experience with its smart looks, great display and new innovations like world phone. We want our consumers to enjoy our expert products and inspire more and more confidence in us, thus building a long-standing relationship in the mobile tech market and establish firm grounds for becoming a leading player.“

Tony Navin, Senior Vice President, Partnerships and Strategic Initiatives said, “We are excited to partner with TCL for their first product launch in India. This phone is a great addition to our smartphone offerings. We are confident that TCL Pride will be very well received by our customers across 5000+ towns and cities across India.”

The TCL PRIDE comes fully loaded with features like Octa core processor, 13 MP rear camera and an 8 MP front camera with beauty face option for selfie lovers. Its 3050 mAh battery allows uninterrupted work. The phones come with a sharp full HD display and large viewing angle which ensures that color remain crisp offering an ultra-realistic visual experience. It comes with a 5” large screen display. The phone supports 4G Network along with CDMA and GSM service providers with Bluetooth and Wi-Fi, ensuring full time connectivity for the social media buffs. The phone comes with 16GB in-built memory with external memory support option.

TCL PRIDE will be available in two premium colors- White & Slate Grey. The smartphone is priced at INR 10,499 and can be purchased exclusively from Snapdeal, starting today.

This exclusive partnership between TCL and Snapdeal widens accessibility of TCL’s superior quality smartphones to Snapdeal’s extensive consumer base through the online marketplace’s strong logistical capability and robust cash-on-delivery network.