M1 Limited (M1) has launched Entertainment Data, offering postpaid customers unlimited local data access to popular video and music streaming services Netflix, Dailymotion and Deezer.
Over-the-top video and music streaming services, in delivering unprecedented content to Internet users, have driven online media consumption.
In 2015, according to a Media Development Authority of Singapore survey, 90% of consumers aged 15-34 use online streaming services, with younger users spending more time consuming online media than they do traditional TV.
M1 Entertainment Data will enable its postpaid customers to enjoy unlimited local data access to popular video and music streaming services Netflix, Dailymotion and Deezer.
Entertainment Data is available at a promotional monthly subscription price of S$4.90 for the first six months. The normal price of S$9.90 per month will apply thereafter. The registration charge of S$10.70 will also be waived for the customer’s first registration.
“Over-the-top content services have exploded in popularity, giving consumers access to an incredible library of content. M1 Entertainment Data gives customers the peace of mind to enjoy all their favourite videos and music on our advanced 4G+ network anytime, anywhere, without having to worry about excess charges,” said P. Subramaniam, Chief Marketing Officer, M1.
Subramaniam added: “Customers can look forward to enjoying new entertainment channels on Entertainment Data. In addition, we are also exploring exciting new gaming, sports and other content offerings.”