LG CNS Leverages Entropic’s SoC for IP Hybrid Set-Top Box for Indian Market

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Entropic, a global provider of semiconductor solutions for the connected home, has announced that LG CNS, the IT services company in South Korea, has chosen Entropic’s EN7190 high-definition (HD) IP set-top box (STB) system-on-a-chip (SoC) for LG CNS’ new IP Hybrid STB, the LCP3x0, targeting the transition from standard definition (SD) to HD TV viewing in India.

The new LG CNS Smart Linux IP Hybrid STB ensures a simple-to-use, yet rich and intuitive user experience by offering a number of high-end features including quick access to programming, personal video recording and time-shifting, a nine-channel mosaic view of recommended viewing channels, integration of popular Web applications, and integrated search for easy program navigation, to name a few.

“Entropic is focused on bringing robust entertainment experiences to consumers, globally,” said Roger Gregory, vice president, Marketing, Entropic. “By working with LG CNS we are enabling operators to take a significant step forward in delivering high-end STB features and value-added services in a low-cost device.”

“We selected Entropic because their EN7190 solution is a highly-integrated, feature-rich, flexible IP Hybrid SoC that leverages mature software and the security expertise required to enhance the end-user experience,” said Sanghun Lee, senior director, Telecommunication and Media BU, LG CNS.

“We believe our collaboration with Entropic provides enhanced performance and the needed room for future application growth as more operators in India move to HD TV picture quality.”

The new LG CNS STB is powered by Entropic’s EN7190 SoC, which is an industry-compliant, high-performance, value-based SoC with an advanced ARM® processor with 2500 DMIPS, field-proven video decoder technology, integrated demodulator and DDR3 memory support, enhanced software and security features, and flexible network interfaces.