GSMA Launches MWC Shanghai 2017, Puts Focus on ‘The Human Element’

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The GSMA has announced the first details of the 2017 GSMA Mobile World Congress Shanghai, including confirmed exhibitors and sponsors, as well as a range of programmes and activities taking place at the annual mobile industry event.

Under the theme of “The Human Element”, Mobile World Congress Shanghai will be held from Wednesday, 28 June through Saturday, 1 July 2017 at the Shanghai New International Expo Centre (SNIEC).

The GSMA expects that more than 65,000 attendees will participate in the Shanghai event, including professionals from across the mobile industry and adjacent sectors, as well as consumers.

“We are excited to be returning to Shanghai for what will be our most extensive Asia event yet,” said Michael O’Hara, Chief Marketing Officer, GSMA. “We have increased the show’s footprint from four to seven halls at the SNIEC to accommodate additional exhibitors, events and experiences, and we’ve also expanded the opening hours of the Mobile World Congress Shanghai “Experience Halls” to four days to address growing consumer demand. We look forward to again welcoming the mobile world to Shanghai.”

International Smart City Expo To Be Part of Mobile World Congress Shanghai

The GSMA has signed an agreement with Pudong New Area Commission of Commerce, Pudong Science and Economy Commission and Shanghai Wistropolitan Exhibition Company Limited to incorporate The International Smart City Expo – Shanghai Pudong in Mobile World Congress Shanghai.

Ma Xuejie, Vice Chairman of Pudong New Area Commission of Commerce and Zhang Aiping, Vice Chairman of Pudong Science and Economy Commission commented, “We are very pleased to be cooperating even more closely with the GSMA. Pudong will demonstrate its strength in the areas of technology innovation and free trade, and promote Pudong as a leader in smart tourism, smart community and smart exhibition. Further we will work to accelerate the exchange of science and technology within the industry, underscoring the service capabilities of the New District Government.”

Mobile World Congress Shanghai to Showcase more than 650 Companies

This year, the Mobile World Congress Shanghai exhibition is expanding to seven halls at the SNIEC, including both “Industry Halls” and “Experience Halls”. As always, the exhibition at Mobile World Congress Shanghai will showcase innovative products, services and technologies that are shaping the future of mobile from across the mobile ecosystem, as well as adjacent industry sectors such as automotive and consumer electronics.

Confirmed exhibitors include Alibaba, China Unicom, Cisco Systems, CITIC Telecom, CTTIC, Datang Telecom, Hewlett Packard Enterprise, HTC, Huawei Technologies, LeEco, My Kronoz, NEC, Nokia Shanghai Bell, Oberthur Technologies, Qualcomm, Snail Mobile, Sony, Visa, Volkswagen and ZTE, among others. The show floor will also feature regional pavilions including Israel, Korea, Taiwan and Thailand.

The GSMA Innovation City will again be a highlight of the Mobile World Congress Shanghai exhibition, with Akyumen, HID, Huawei and MyFC confirmed as leading partners. In this unique space, attendees will immerse themselves in technology-led experiences that illustrate how mobile-connected products and services are improving the daily lives of citizens and businesses. From home to office, from connected cars to global transport logistics, the Innovation City provides key insights on the future of mobility.

Launched at Shanghai in 2016, 4 Years From Now (4YFN) and the Youth Mobile Festival (YoMo) will both return to Mobile World Congress Shanghai. Bringing together more than 100 local and international startups, 4YFN will continue to focus on promoting the development of international entrepreneurial talent in Asia.

YoMo will again provide an engaging, fun and hands-on educational experience for young people and families. In addition to 4YFN and YoMo, the exhibition will include focused areas such as the Gaming Zone, Device City and the Drone Zone.

Conference to Explore Latest Mobile Trends and Topics

The three-day conference at Mobile World Congress Shanghai will be held 28-30 June and will explore topics such as 5G, connecting the unconnected, digital commerce, digital content, disruptive technologies, enterprise mobility, mobile and media, the Internet of Things and mobile identity and privacy, next-generation networks, security, virtual reality and augmented reality among others.

Mobile World Congress Shanghai: Largest Carbon Neutral Event in Asia

Mobile World Congress Shanghai 2016 has been officially certified by the British Standards Institute as carbon neutral under the international PAS 2060 standard, reinforcing its position as the largest carbon neutral exhibition and conference in Asia.

For 2016, the GSMA implemented a range of measures to reduce emissions for Mobile World Congress Shanghai, resulting in a greenhouse gas reduction of more than 54 tonnes of carbon dioxide equivalent. To offset the total remaining carbon footprint of approximately 18,300 tonnes of carbon dioxide equivalent, the GSMA is supporting United Nations-certified projects including a wind power project in Liaoning province in China, as well as a small hydropower project in Guanxi province, China.